About me

I’m a senior copywriter and creative with experience leading ideas from first brief through to final delivery across major global brands.

At Accenture Song, I work across TV, social, OOH, CRM and performance marketing for Range Rover, Defender and Discovery.

Alongside hands-on creative development, I manage and mentor copywriters, present work to senior clients and leadership, and help shape tone of voice and creative direction across multiple brands and platforms.

Before agency life, I spent several years as a journalist, author and copywriter, writing for ELLE, The Guardian, The Times, The Independent, The Evening Standard and The Telegraph, and collaborating with brands including Google, Nike, PlayStation, Four Seasons and L’Oréal.

I’m also the author of You’re So Mummy, published by Penguin.

Strong on ideas, clear on execution, and trusted to lead work that’s strategically sound, creatively distinctive and commercially effective.